#Google analytics annotations how to#

You can see how a segment defined by custom variables behaves along any of the metrics available in Google Analytics. 'In other words, if youвЂ™ve created a Custom Variable such as вЂLogged In MemberвЂ™, you can also create an advanced segment based on that variable and see it across all of your reports,' says Google.Д¬ustom Reports can also be created with any of the key or value dimensions assocated with any custom variable. Now, you can create an advanced segmentation based on any key, value, or key-value combination of all custom variables.

Until now, the only way to view metrics on them was to open the 'Custom Variables' report in the Visitors section.

#Google analytics annotations how to#

This short video will show you how to use Annotations.'Д«ack in October, Google announced Multiple Custom Variables. 'A simple note from a colleague can save hours of real work (and frustration) for an analyst who is tasked to explain a usually dry set of numbers. 'Building upon the concept of bringing Intelligence to data, Annotations complements existing anomaly detection by capturing the tribal intelligence of your company, which tends to be the most expensive and easily lost resource of all,' the Google Analtyics team says. ItвЂ™s just a way of keeping things organized and accounted for. For example, if the servers went down, a new campaign launched, when a redesign went live, etc. The idea is that staff can note certain spikes and dips in traffic that may be hard to explain when looking at the broad picture. The Annotations feature lets any user with access to a Google Analytics profile leave shared or private notes on the 'over-time' graph. New features include annotations, custom variables in advanced segments, custom variables in custom reports, a new analytics tracking code setup wizard, and a new version of the analytics API.

Original Articles: Google announced a new set of features for Google Analytics at SES Chicago.

Update:В Google has announced that annotations are now available for all accounts after a phased roll-out.